Société : Xeim Lieu : Waterloo Wallonia Site source : Talent BE
Through these marketing leading brands, we engage the marketing industry with over 6.2 million touchpoints per month across proprietary editorial content, digital products, insight, and analysis.
We know that by advising, informing, and connecting the modern marketer with these disciplines, excellence in marketing and business performance will be enhanced.Centaur Media is a main market listed company, primarily based in the UK with approximately employees in offices in Central London.
How You’ll Help Us Grow…We are looking for a talented, smart and motivated marketing professional to join our portfolio of market-leading brands and events.
This is a unique opportunity to work on Xeim’s core brands including MarketingWeek, Festival of Marketing and Creative Review.As MarketingExecutive you will be part of a team responsible for planning, developing, implementing and managing effective marketing campaigns to support our events and core brands within Xeim.With a focus on MarketingWeek’s flagship conference, the Festival of Marketing, this is a varied role employing the full marketing mix of both online and offline methods to generate interest and engagement, drive delegate bookings as well influencing subscriptions.
You will possess multichannel experience including social media, websites, email advertising, paid social and display advertising.
If you have experience of engaging audiences and turning that engagement into bookings and revenue, then we would like to hear from you.To ensure success, you will be supported by a broader network of people from the brand and event marketing teams through to our data, digital and automation teams and partners and work closely with the Head of Marketing.
A Day in the Life Of…Daily Executing agreed marketing plans, producing high quality, response-driven marketing campaigns that integrate online and offline marketing activitiesWrite and edit high quality, compelling copyDevelop and maintain all relevant marketing and sales collateral to support marketing campaigns and defined commercial needsSupport the development of creative concepts; producing briefs and managing each stage of the design process to ensure all marketing material is approved and delivered to scheduleUse of the social media management tool scheduling regular postsCreating and distributing acquisition and conversion email campaignsMonitoring traffic from marketing activity and suggesting ways to boost thisUpdating website Weekly Updating audience and marketing reports, through maintenance of all data collection pointsWorking with Social Media Manager and digital ad agencies to support the paid social campaigns ensuring to align in organic activity to boost reach and impact across social channelsRegular status updates provided to key contacts on progress and any potential campaign concerns Monthly/Tri-Weekly Contribution to monthly marketing reports pulling in all relevant information on audience and campaign performanceMonitoring of key competitor activity Projects Feeding into a wider Xeimmarketing strategySupporting on MarketingWeek’s other event campaigns including the Leadership Summit and MarketingWeek Awards What We Need You to Have…Behaviours and Knowledge Understanding of marketing principles, developments and new techniques and demonstrated experience in campaign managementProject management and organisation skills and ability to manage simultaneous projects to tight deadlines and to prioritise tasksAbility to develop a deep understanding of audience and productsHighly motivated, creative, energetic and resourcefulWeb production experience including use of programmes such as WordPress, Photoshop, ExactTarget and online tools such as Canva.A collaborator able to work with a variety of people and teams both internally and externallyExcellent communication skills – verbal and written – and a strong track record of creating compelling and effective communicationsProactive and accountable attitude to delivering objectivesThe role has a lot of variety and you will be confident working in a fast paced, team-oriented environmentCopy writing, proof reading skills and attention to detail·Strong analytical skills and awareness of digital and online platformsComputer literate with good knowledge of I.T.
including Office packages, Word, Excel, PowerPoint, Access and Outlook Success Measures Building engagement and loyalty for MarketingWeek’s Festival of MarketingA more engaged audience on social media as evidenced by comments, likes and shares of our content across channelsAn increase in traffic to the Festival website from social media, search, and newslettersAn uplift in leads generated from the campaignDemonstrating an ability to learn and improve marketing campaign performanceTaking time to keep your skills and marketing knowledge up to date What we can offer you 25 days holiday, increasing by one day p.a.
to a maximum of 30 days for every year servedMedicash health planStunning Waterloo offices with views of the Thames plus complimentary barista coffee / free bar / table tennis tables – the worksComplimentary access to accredited training programmes worth thousands of pounds including our Mini MBAActive Diversity and Inclusivity agenda (DICE – Diversity Inclusion, Culture, Engagement)Annual Wellness DayShare Incentive PlanGive as you Earn Scheme Xeim WaterlooWallonia
