Marketing Automation Expert (m/f/d) > Liège > Joboolo BE :
Société : TotalEnergies Lieu : Liège Wallonia Site source : Talent BE
Your mission is to empower our customers, enabling them to optimize their energy consumption and facilitate their personal energy transition seamlessly.TotalEnergies is eager to welcome a visionary like you to our team – one who will not only maintain but elevate our CRM operations, integrate cutting-edge CDP and marketingautomation, and play a fundamental role in our ongoing success.Key Responsibilities:
Architect and drive the operational strategy of our Customer Data Platform, ensuring it provides actionable insights to personalize customer experiences across all touchpoints.Spearhead the integration of marketingautomation tools with our CRM system, enhancing customer lifecycle management and streamlining campaign delivery.Orchestrate the content strategy, creation, and execution in collaboration with our Brand Content Manager, delivering targeted and valuable communications.Devise and enact customer relationship strategies aimed at boosting revenue per customer, crafting and overseeing the implementation of value management scenarios aligned with our marketing and business objectives.Forge robust partnerships with CRM counterparts across TotalEnergies’ subsidiaries, working together to augment value and services for all customers.Your profileCRM, CDP, and marketingautomation are not just part of your job; they are your passion, and you are dedicated to delivering exceptional value to both B2C and B2B clients.You possess hands-on experience with Content Management Systems and demonstrate considerable independence in managing complex platforms.With a blend of sharp analytical acumen and a creative spark, you are equipped to infuse innovative ideas into our business strategy and elevate the customer experience.Collaboration excites you, and you thrive when working with diverse teams including Marketing, Sales, Legal, and Subsidiary representatives.You are proficient in Dutch and/or French, and English, enabling effective communication across our diverse customer base and internal teams.We offerA salary package with extra benefits;Training to boost your employability;Internal, national or international mobility opportunities;A pleasant working environment, where the well-being of each individual is a priority;Location:
Liège or Brussels + possibility of teleworking up to 9 days a month. TotalEnergies LiègeWallonia
